THE PROBLEMS WE SOLVE
Invisible Online
No follow-up system
Homeowners search for a contractor and you don't show up. They call someone else before they ever find you.
A lead calls, you're on a job, you miss it. By the time you call back — they've already booked your competitor.
No time to market
You're running the business, doing the work, managing subs. Creating content and managing social media isn't happening.
Why Tradecraft is different
22
Built by
a builder.
NAVY
Years Served
Most marketing agencies serving trades businesses are run by marketers who have never swung a hammer, pulled a permit, or dealt with a sub who didn't show up.
Tradecraft Marketing was founded by a 22-year Royal Canadian Navy veteran who built 18 spec homes from the ground up — and then built this marketing system on a real trades business.
We know your margins, your seasonality, your clients. That difference shows up in everything we produce.
18
Spec homes built
Licensed Contractor
1
System that works
Built on a real trades business
What you get - Engine + Video
Everything done.
you touch nothing.
We build it, launch it, and run it every month. You focus on the work — we fill your pipeline.
01
12 Social Posts / Month
Graphics and captions for Facebook and Instagram — written in your voice, scheduled and posted for you.
04
CRM Pipeline Monitoring
Your lead pipeline tracked and optimized inside Go High Level. No lead falls through the cracks.
02
4 AI Video Reels / Month
We record you once. AI clones your voice and face. Four fresh video reels delivered every month — no filming required.
05
Monthly Performance Report
Plain-English summary of what's working — leads in, calls booked, content reach. No vanity metrics.
03
Monthly Email Newsletter
Written, designed, and sent to your client list every month. Keeps you top of mind when the next project comes up.
06
Direct Account Access
You have a direct line to your account manager. Real communication, not a ticket queue.
FULL ENGINE + VIDEO $597 / MONTH. THREE MONTHS.
We are accepting one founding client at a dramatically reduced rate. Full Engine + Video scope — everything above — built and run for you. In exchange, we ask for a case study at onboarding and a video testimonial at 90 days.
Monthly Investment
$597 / month
No long-term contracts beyond the founding term. No setup fees. Cancel with 30 days notice after 3 months.
This rate is not available after the founding client spot is filled.
Commitment
3 months
Scope
Engine + Video
Spots Available
1 Application Only